Retail Marketing Executive

Our client is a cultural institution dedicated to showcasing the best of Japan's art, design, cuisine, and innovation.

As a team member, you'll have the opportunity to immerse yourself in Japanese culture, working alongside a passionate team committed to fostering understanding and appreciation of Japan's rich heritage.

For Retail Marketing Executive, you will: 

• Be responsible for the execution of the retail marketing plan. 

• Support with the planning and execution of social media and email marketing strategies, working with agencies and media outlets to coordinate campaign activities. 

• Assist in the development of marketing strategies that drive traffic and revenue to the physical and online shops. 

• Coordinating the production of photography for the retail business, identifying the appropriate channels, and adapting the images accordingly. 

• Working within the Retail Marketing Team and with the Marketing & Communications Team to achieve success across a variety of channels, ensuring that the retail marketing plan aligns with the wider activities of the company. 

• Understanding and embodying the companies style guide and tone of voice, ensuring that it is incorporated into all marketing communications. 

• At least 1-2 years experience working in a similar retail marketing role. 

• Excellent copywriting skills, with the ability to adapt tone to suit different channels. 

• Knowledge of social media platforms, specifically, Facebook, Instagram, LinkedIn, YouTube, X (Twitter), and Pinterest, and experience with social media scheduling and listening platforms (e.g. Sprout Social). 

• Experience using email marketing platforms (e.g. Dotdigital). 

• SEO skills and knowledge. 

• Proven experience in coordinating photoshoots for eCommerce and marketing channels. 

• Core IT skills, including proficiency in MS Office suite. 

• Experience working across different teams. 

• Practised in delivering to tight deadlines. 

• An understanding of Japan and Japanese cultures is preferred