An experienced executive coach and talent development professional requires creative support to shape its brand identity. A web designer has been engaged to build the site, but additional help is needed to design the visual branding, logo, and overall look and feel of the website.
Project Scope
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Develop a clean, modern brand identity (colours, fonts, style)
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Design a professional yet approachable logo
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Contribute creative direction for the website’s appearance, working alongside the client and web developer
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Support with selecting/designing visual assets (e.g., images, infographics, illustrations)
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Provide input on consistency of design across ~6–8 pages (Home, About, Services, Testimonials, Contact, Privacy/Terms, plus hidden client content pages