Brand Designer - 30-35 hour project

Brand expert needed to develop identity for this London-based innovation district and partnership of over 100 academic, cultural, research, and scientific organisations. This project is anticipated at taking 30-35 hours.

Role involves:

Logo Design (Minimalist, golden ratio concept)

• Exploration (2–3 routes)

• Refinement + finalisation

Iconography System

(Industry set: life sciences, physical sciences, arts, built env, transport, performing arts, education + general)

• Style definition

• Creating full set

Core Visual System

• Colour palette (expanded beyond KQ pink)

• Typography selection + pairing

Brand Guidelines Deck

• Structuring + layout

• Usage examples + rules

Light Art Direction / Internal Review Time

• Feedback rounds + consistency checks

• Designer with strong experience in brand identity systems, including logo design, iconography, and visual language development
• Refined aesthetic sense, with confidence in typography, colour, and minimalist design approaches
• Experience creating cohesive brand guidelines and translating concepts into scalable systems is essential
• Strong communication skills and the ability to respond to feedback through iterative refinement are key